Blog | Kickscale - Sales Playbooks

SOP: The Outbound Email Guide

This blog post covers the Standard Operating Procedure of Outbound Email. It is a repeatable process that you can apply to every email...

What Does SOP Stand For?

SOP - Standard Operating Procedure

Outbound Success: Activity vs. Campaign Measurement

Most Outbound Business Development Teams are measured on a lot of different activity metrics to ensure pipeline generation. I have seen...

Inbound Capacity Planning for SDR Teams

Capacity planning is one of the most important topics a leader has to care about. Especially inbound planning is crucial.

The 6-F of Sales Engagement by Todd Caponi

Sales engagement is critical to generate outstanding results to close more business. Todd Caponi presents his 6-F of Sales Engagement.

My Challenges in building scalable SDR and BDR Teams

In my role as a global SDR and BDR leader at a leading tech B2B SaaS, I had a lot of challenges in building up a high performing and...

Interview Guideline to hire SDR and BDR Talent

The challenge executives are facing these days is not WHAT they want to do, but rather WHO can do it. In every leadership role, hiring is...

The Winning Outbound 2.0 Standard Operating Procedure

Outbound sales is a science and an art, as sales in general is. The easy part is to set up all processes, the really hard part is to...

Hiring SDRs with LinkedIn Outbound

Introduction Hiring and especially onboarding great sales talent as fast as possible is becoming harder and harder. There are several...