How to land a meeting with Barack Obama
Booking meetings with decision makers can be hard.. BUT there are some hacks that you can use to make it easier.
Those hacks help you to schedule meetings with anyone you would like.. YES even with Barack Obama.
The secret to it is Social Proof!! Include it in your email templates and see how it works
Link:
https://go.kickscale.com/hubfs/How%20to%20land%20a%20meeting%20with%20Barack%20Obama.pdf
Here are some rules that you should consider when writing your cold emails:
- Set clear Goals: Is it a reply? a Meeting? a Trial? Make sure that you write your goals down.
- The more touching points the better (e.g. # of emails, Linkedin engagement, etc.): Use as many touching points as you can, but keep them rather shorter than too long. Max. 500 characters per message. Respect peoples time by feeding them with short and the right information pieces.
- The more channels the better: Leverage as many channels as possible. E.g. Email, LinkedIn, Text, not every channel works the same for every company. Keep testing and improve the channels that show early successes. Make sure to track your efforts so that you know what works and what to improve.
- Share quality content to engage with your prospects: Try to be helpful to the people that you reach out to. That’s really important! The more you help, the more likely you will end up achieving your goals.
- Persistence: Don’t give up and don’t let negative replies discourage you. It’s important to keep pushing, testing and to learn from your mistakes. But ending a campaign too early shouldn’t be an option. You might be just addressing the wrong audience or the right audience with the wrong message.
- Response time is critical: Once someone is engaged, reply as fast as possible. The more time you let pass between someone’s reply and your reply, the worse it is. Try to be your fastest self.
Consider those simple rules and you are one big step closer to a successful campaign launch.
